Energy Simple Nuclear

Commission – Print marketing materials and fresh website copy

Response – “A high-quality product surpassing all expectations”

The organisation

Based in Worcester, Energy Simple’s radiation protection and nuclear consultancy supports any organisation (from a school science lab right through to a nuclear power plant) that uses or handles radioactive materials.

Aim

To meet the needs of segmented customer groups and suitably profile the offer, an array of fresh promotional materials were required including marketing letters as well as complete content for a new website.

Delivery

A typically comprehensive briefing with company director Robert Wilson enabled Clarify Copywriting to craft the specific marketing copy this highly technical business required. The wording aim was to effectively address the needs of each customer group and convince them to start a conversation with Energy Simple.

Difference

Following targeted mail-outs and the launch of the new website, Energy Simple has seen a significant uplift in business.

Robert Wilson, director at Energy Simple said

“Adrian provided a perfect ‘problem-solved’ solution and we will be using his services again and again. He is a very genuine and straight-forward guy who listens to the brief he is given, understands and then learns to better grasp the needs of his clients and ultimately, produce a high-quality product surpassing all expectations. What’s more, he does this quickly and on time.”

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